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United VARs Announces its participation at SAPPHIRE® NOW

May 15, 2017


Orlando, Florida— May 15, 2017 United VARs, an SAP platinum partner, today announced that it will participate at SAPPHIRE® NOW and ASUG Annual Conference being held May 16–18 in Orlando, Florida in Booth 1120 to showcase SAP solutions and services portfolio to new and existing customers.

United VARS was established in 2006, by All for One Steeb AG and Seidor S.A, Barcelona. with six SAP resellers in 10 countries.  The group now embraces 40 partners from 80 countries and serves as a powerful one-stop provider for the SAP activities of its global clients.  Today, as a Global VAR, United VARS is one of only ten SAP Platinum partners worldwide.

This SAP partner network addresses the requirements of multinational implementation projects by offering one integrated project team with global project management responsibility.  The concept is designed around the best-of-breed strategy from the local market leader with a profound knowledge of the country, market and culture, which results in a delivered solution that optimizes business processes, reduce costs, and complements business strategies.

“As a global VAR of SAP, we want to be faster in implementing innovations, closely guide the development of more powerful and service-oriented real-time business models and rapidly expand our own portfolio of solutions for the SAP HANA Cloud platform with support for SAP S/4 HANA, cloud solutions from SAP, as well as solutions from SuccessFactors, Ariba and Hybris,” explained Detlef Mehlmann, United VARs Director and Head of Business Development International at All for One Steeb AG.

In light of how global IT providers concentrate their support activities in off-shore centers, close customer relations and ties to the local business culture are often neglected. This is, however, not the case with United VARS.   These partners, such as Answerthink, Illumiti and Seidor, provide superb SAP solutions and on-site services in the native language, with a solid understanding of the local business rules, regulations and laws, and spanning every time zone is unrivalled.

“At Seidor we are very excited to have presence together with United VARs, Answerthink and Illumiti at SAPPHIRE NOW and ASUG Annual Conference, the one place to share experiences with the entire ecosystems of SAP. It is a wonderful opportunity to see SAP solutions in action, and be part of the future trends and product road maps in order to continue providing to our customers in the Americas, innovative ideas and helping them optimize the value of their investment in SAP solutions”,  said Tomas Fertig, SEIDOR’s CEO and President.

“Illumiti is very pleased to be exhibiting at SAPPHIRE NOW together with our colleagues from Answerthink and Seidor, who are also United VARS partners. We are proud to have one of our customers present how we jointly created a particularly effective user experience. SAPPHIRE NOW provides a wonderful venue to meet with others, who are likewise interested in SAP’s latest innovations and future direction,” said Dror Orbach, Illumiti’s COO.

“Answerthink is proud to exhibit at SAPPHIRE NOW with our partners in this prestigious group.  We have the ability to provide a portfolio of SAP solutions, services and local support globally under this unique concept which facilitates us to become a strategic partner with our customers, assisting us to identify key growth drivers and ways of improving efficiencies”, said John McGrath, a United VARs director and the Managing Director of Answerthink, Miami/USA.

“We are now providing our clients with local support to enter new markets almost everywhere in the world.  In whatever economic centers globalization takes our clients, United VARS not only puts them one step ahead, but gives them the advantage of having the most powerful and dedicated SAP partner already on the ground at work,” highlighted Mehlmann.

SAPPHIRE NOW focuses on how companies can enable their digital business strategy and get more from their technology investments. Attendees are invited to explore the full array of offerings from SAP, including SAP Business One SAP Business ByDesign, Hybris®, SAP SuccessFactors®, SAP Ariba®, Concur®, all in one place. SAPPHIRE NOW and the ASUG Annual Conference are the world’s premier business technology event and largest SAP customer-run conference, offering attendees the opportunity to learn and network with customers, SAP executives, partners and experts across the entire SAP ecosystem.


About United VARs

United VARs is the largest global alliance of SAP channel partners. The network comprises 40 resellers of SAP solutions covering more than 80 countries. United VARs members are strong local players firmly anchored within the business networks of their respective countries and are working successfully for more than 6,000 customers  The alliance provides a high level of cultural fit with SAP solutions, services and local support delivered in the local language, together with a deep understanding of the local business rules, regulations and laws.  Members of Untied VARs are deeply committed to providing innovative solutions for clients and helping them maximize the value of their investments in SAP software. United VARs members have earned multiple SAP Pinnacle Awards, recognizing their strengths innovation, service and sales. United VARs LLP is part of an elite group of 10 SAP global VAR partners.  For more information, please visit:


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